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"On behalf of Chicago Rawhide....thanks for all your hard work on the NAPA Bearings Display."
- Katie Noga
Marketing
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"I wanted to thank you for the hard work and effort your team put into helping us revitalize our automotive tint program. We are confident that the new packaging system with display piece, supported by consumer research, will allow us to drive incremental sales in this category."
- David Kaliser
Business Director for GILA Products
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"We can not thank you enough for all your hard work and input you have given us during this Wal-Mart project.
I feel we are on the verge of something very big..."
- John Yesensky
Senior Vice President of Wholesale/Retail for Gold Eagle
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 Request Brochure  Printer Friendly Page |
We can help you win the battles for shelf space and better product visibility.
To the automotive aftermarket supplier:
This is a tough business ... getting tougher every day. The competition is brutally fierce. Your customers want more pieces of the profit pie! You're faced with ever changing government regulations that take time and money for compliance. We can help.
A selling advantage helps:
Automotive In-Store Marketing®, Inc. is in business to help you develop that selling advantage. We can help you win the battles for shelf space and better product visibility by improving your product merchandising techniques and deliver strong "buy me" messages right at the shelf edge with creative attention-getting signage and displays.
Automotive In-Store Marketing® works directly with aftermarket product suppliers. Some of that work is pictured on this page.
We provide planogramming services, SKU selection services and visual collateral for research such as focus groups. We’ll manage your trade or consumer research program, and help you build your brand. We're pros with category management techniques.
We have broken tradition to "display" products differently within a store, within a department, within a product category. The results? Just ask some of our Automotive In-Store Marketing®'s enthusiastic customers.
We know auto parts store merchandising. We live the aftermarket "in-store" every day. We work with your wholesale and retail customers to develop and execute the best possible in-store environments. Our programs for jobbers and retailers include store design, graphics, merchandising, store installation, employee training, and market research. We also provide ongoing merchandising maintenance to insure that the store's selling programs, after the initial redesign or remerchandising, continue to produce results.
Think about your product and category and ask what you'd like to see done better. Then, think about us. We can make the difference ... and you'll see it on your bottom line.
Augmenting or decorating a standard fixture yields higher volume. Automotive In-Store Marketing® can also create a custom fixture to accommodate your special product offerings.
1997 WINNER MERCHANDISING - Aftermarket Business Automotive Aftermarket Global Design Awards
What's different about this merchandising display at the left? The graphics and signage repeat the advertising message read, heard, and seen outside the store...right at the shelf's edge. Using stock fixtures, AIM developed a graphics communication system that educated customers and produced multiple add on sales.
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